YouTube signs content deals with big players

Associated Press Oct 9, 2006:
NEW YORK - YouTube Inc. announced deals Monday to license content from two major record companies just hours before the wildly popular video Web site agreed to be bought by Google Inc.

YouTube reached deals with Vivendi’s Universal Music Group and Sony BMG Music Entertainment that will let the Web site post music videos and content from users that includes copyrighted material in exchange for sharing ad revenue.

“YouTube is committed to balancing the needs of the fan community with those of copyright holders,” said Chad Hurley, chief executive of YouTube.

Hey Everyone, I thought this article would be perfect for our blog because i'm sure most of us use YouTube, and we had discused this topic in class. I think its a great deal for YouTube as well as the other comanies involved. YouTube now avoids copyright infringement fights with the entertainment industry and lowers substantially the downside risk, in reurn Vivendi, Sony, and CBS receive revenue from advertising sponsorships of the content of the webpage. Check out the full article at the website bellow!

MICHELE PICCOLINO

http://www.msnbc.msn.com/id/15196228/